My Ideal Client Profile

TOP Small Business Consulting aims to serve community-based small business owners who want to; Attract more customers. Increase profit per customer. Extend customer lifetime value. My role is to serve as my ideal client's 'independent and objective strategy partner'; working together to design breakthrough strategies to take their business to the next level in the...

The 2x Guarantee is Back

The 2x guarantee is back! I am a results-driven person and, as such, have always guaranteed "a measurable benefit at least 2x my fee within 90 days of a Strategy Session or 90-day Project". However, when the lockdowns introduced too many uncertainties I decided to revert to my 2019 fees and change my guarantee to...

Why I offer a 2x Guarantee

Why I offer a 2x guarantee within 90 days. As a rule of thumb, most business owners are willing to invest about 10% of the benefit they expect to gain from an intervention. In other words, let’s say that an intervention promises to reduce costs by $100,000 over the next year, most business owners are...

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